E.L.F. Cosmetics Launches in Sephora Mexico

e.l.f. Cosmetics launches in Sephora Mexico in-store and online, democratizing access to “Holy Grails” at extraordinary prices.
e.l.f. Cosmetics launches in Sephora Mexico in-store and online, democratizing access to “Holy Grails” at extraordinary prices.
Business Wire/E.L.F. Beauty

E.L.F. Cosmetics has expanded into Sephora Mexico in-store and online, increasing global access to the brand’s most popular products.

Jennie Laar, senior vice president, chief commercial officer, E.L.F. Beauty, says, “We listen when our community speaks, and we heard you loud and clear Mexico! This partnership between E.L.F. Cosmetics and Sephora Mexico is a milestone moment for both companies and we couldn’t be more excited to join forces in a market with incredible opportunity. Sephora’s knack for curating exceptional brands and creating captivating shopping experiences aligns with our mission to disrupt norms through inclusivity, and to bring premium quality products to our community at an exceptional value.”

A collection of the brand’s most viral products are arriving at dozens of Sephora Mexico locations this month:

  • Power Grip Primer & Setting Spray
  • Halo Glow Liquid Filter Foundation
  • Glow Reviver Lip Oil
  • Lash XTNDR Mascara
  • Hydrating Camo Concealer

Find these and other products at all Sephora Mexico stores and sephora.com.mx.


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