The Beauty Ingredient Agenda: Longevity x Anti-aging

By boosting NAD+, called the skin’s “longevity molecule,” RejuveNAD is able to to optimize cellular processes to simultaneously address “at least” five of the 12 hallmarks of aging, including mitochondrial dysfunction, cellular senescence, loss of proteostasis, epigenetic alteration and genomic instability.
By boosting NAD+, called the skin’s “longevity molecule,” RejuveNAD is able to to optimize cellular processes to simultaneously address “at least” five of the 12 hallmarks of aging, including mitochondrial dysfunction, cellular senescence, loss of proteostasis, epigenetic alteration and genomic instability.
Gorodenkoff at Adobe Stock

Anti-aging is a perennial leader in beauty claims, encompassing a wide range of ingredients with wildly diverse functions. As we noted in the September 2023 edition of this article seriesa, a 2023 paper published in the journal Cell identified 12 key contributors to aging, providing a roadmap for beauty brands seeking to hack the aging process.

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