Mibelle Biochemistry has launched PinoPlex, a sustainable hair care ingredient that is inspired by pine cone scales, which open and close depending on weather conditions.
The active is derived from pine cones that are hand- collected in French forests. To obtain the valuable ingredients, a gentle, green, microwave-assisted extraction process was implemented.
PinoPlex is a moisturizer for the hair shaft and can combat dry and damaged hair. It not only penetrates the hair, but also retains water by levelling out the hair cuticle, making the hair smoother and shinier.
It is said to prevent split ends and improve hair fiber integrity, making it more resistant to daily stress and breakage. It also supports keratinocyte differentiation in the hair matrix, which makes the hair grow healthier and stronger.
Hair care applications include split-end menders, leave-in conditioning repair creams, hydrating overnight leave-in conditioners and more.