BASF Corporation

BASF’s Personal Care builds its strength on three core qualities: market empathy, agility and science excellence. We understand human needs and changing market demands, respond swiftly and flexibly, and deliver scientifically and economically outstanding concepts and products. We create concepts that anticipate consumer needs and enable our customers to develop products with lasting market relevance and attractiveness. That’s why we say: We are inspired by life. BASF offers one of the most comprehensive portfolios in the personal care industry, including products for hair, oral, skin and sun care, and color cosmetics. The range includes actives, polymers, surfactants and UV filters.