Kao Brands CompanyArticles & NewsLiterature/DataKao Publishes Research on the Activation of the Skin Autophagy through Eucalyptus and Bilberry ExtractThe research revealed that the decline of autophagy activity in skin adversely affects epidermal homeostasis and disturbs formation (cornification) of the stratum corneum, which functions as a barrier and retains hydration in the skin.Consumers/MarketTrending: The Bright Future of Men's Skin CareWith predicted growth and brands like Kao Corp. launching Unlics — a cosmetics brand for Gen Z men — and Gen Z defining a new approach to men's grooming, there appears to be plenty of space for this branch of the industry to grow.Tech/Equipment/ProductionKao Corp. Promotes Life Care with Skin Analysis, Subscription Beauty PlanSkin potential analysis and the beta version of skin athlete gym both launched in Nov. 2022. Kao plans to utilize its skin analysis method and subscription beauty plan to offer precision life care to customers.HomeKao Salon Global Experience 2022Check out what happened at the Kao Salon Global Experience 2022 in Amsterdam.Skin CareKao Corp. to Release Kanebo Lively Skin WearKanebo Lively Skin Wear, to be released Sept. 9, 2022, in Japan, aims to give skin a revitalizing and healthy glow. With mask wearing as a standard in Japanese society, this foundation seeks to project a positive impression when masks are removed.CompaniesKao Joins The Climate Pledge, a Commitment Co-Founded by Amazon and Global OptimismBy signing the pledge, Kao agrees to measure and report greenhouse gas emissions on a regular basis and implement decarbonization strategies.
