Givaudan Debuts Digital Factory Space to Enhance Digital Transformation & Customer Co-creation in Paris

By harnessing digital advancements, Givaudan aims to unlock new solutions that empower teams and customers to develop groundbreaking products that align with shifting consumer demands and position them for market success.
By harnessing digital advancements, Givaudan aims to unlock new solutions that empower teams and customers to develop groundbreaking products that align with shifting consumer demands and position them for market success.
courtesy of Givaudan

Givaudan debuted a new space in Paris that will host its Digital Factory, designed to further enhance Givaudan's commitment to digital transformation and collaborative customer solution design.

The Givaudan Digital Factory will move to a new space located in the center of Paris; the expanded state-of-the-art facilities are equipped with groundbreaking technologies and collaborative workspaces, serving as a vibrant incubator and catalyst for innovation driven by a team of 30 professionals.

The Digital Factory’s expanded co-creation space includes a multi-purpose room, specifically designed for workshops focused on acculturation and ideation. The room features advanced technologies developed by the Givaudan Digital Innovation team, including tools like Carto for fragrance customisation and the Mini Scent Piano (on display at World Perfumery Congress 2024) for sensory experiences.

Mini Scent Piano is a portable fragrance dispenser that associates a scent with a captivating narrative: by inserting a blotter into the device, it is automatically sprayed with fragrance while a related video is displayed. This tool was successfully used during the World Perfumery Congress 2024 in Geneva. 

Certified by ekodev2 ( Paris-based CSR consulting agency supporting customers in defining and deploying CSR and climate strategy), the new facility demonstrates Givaudan's commitment to circular economy principles, achieving a 27% reduction in emissions compared to traditional designs.

Anne Tayac, head of Givaudan Business Solutions, said, “The expansion of our Digital Factory underscores Givaudan’s commitment to investing in digital transformation. Our team, which includes data scientists and analysts, software engineers, and customer success managers, brings a wealth of expertise to propel these initiatives.” At Givaudan, it is recognized that innovation thrives on collaboration.

Gilles Andrier, CEO of Givaudan, said, “Our Digital Factory is committed to driving digital transformation across the organization and uncovering business opportunities through cutting-edge solutions. Our teams integrate state-of-the-art technologies into their daily operations, fostering the development of innovative products that address the evolving needs of our customers. We encourage our esteemed customers to collaborate with our diverse team of experts in this dynamic environment, enhancing our partnership and leveraging agile co-creation to explore fresh business avenues and promote sustainable growth.” 


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