Blistex Adds to Lip Infusion Line

Oct 10th, 2008

Katie Schaefer

Blistex Inc. introduces a cherry flavor into its Lip Infusion line. Lip Infusion Cherry Splash will join Lip Infusion Moisture Splash in a line of liquid lip balms reportedly formulated to moisturize lips. The company conducted research of consumers to determine the flavor to include in the lip balm. According to the company, the product is a light, non-waxy balm that absorbs quickly to penetrate and add hydration. Cherry Splash reportedly is the first lip balm to contain lanolin. The product is also formulated with aloe extract, jojoba oil, and squalane. To prevent sun damage, the product also contains SPF 15.

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